19 September 2011 1 Comment

Dear Mr Atwood

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Mr Atwood, There was a time not that long ago when I considered you not quite sociopathic in your disdain for Experts Exchange (I use the term sociopathic because you have been ranting about EE for years but haven’t ever actually used it), but after listening to your podcast of September 14, I realize that [...]

16 September 2011 12 Comments

Down but not out

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How Experts Exchange will recover from Panda setbacks. With Panda 1 and Panda 2, Google really did a number on Experts Exchange search results.  As we (and others) have noted previously, having your business basically depend on The Algorithm is a pretty uncomfortable place to live and work.  You can spend a lot of time [...]

29 August 2011 0 Comments

Reimagining “free”

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  J. D. Lasica, who despite billing himself as a social media strategist (we all have character flaws) is also another one of those people who has had to adjust from being an old-school news guy, so he spends a lot of time thinking about how the traditional model of gathering and disseminating reliable information [...]

3 August 2011 1 Comment

People Will Pay

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Our colleague Gary Weyel wrote a nice little post the other day about the success the New York Times is having with its paywall.  The point Mr Weyel makes is people are willing to pay for quality content on the Internet, and that the Times‘ brand is such that it might as well define “quality” [...]

13 July 2011 1 Comment

Google Panda: Is Freemium the Answer for Subscription Sites?

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With the release of Google Panda 2.2, web sites are now forced to pay attention to site health metrics like bounce rate, page views per visit, average time per visit and social sharing.  Without going into huge amounts of detail (watch this video if you need that) it is fair to say that you can [...]